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Developing an Effective Customer Journey Map with AI and Automation

Master the full customer journey with DQ Academy. Learn how to connect every customer touchpoint using AI-powered insights and automation to boost engagement and drive results.

Course Overview

This course shows you how to connect your customer touchpoints using AI-driven data and automation tools—so every lead stays warm, every interaction counts, and every journey leads to conversion.

Curriculum Highlights

This course focuses on equipping professionals with the essential skills to design, analyze, and optimize customer journeys by leveraging modern digital tools and Artificial Intelligence (AI). Participants will learn how to map customer interactions, identify critical touchpoints and pain points, and implement data-driven strategies to enhance the overall customer experience (CX) and drive business results

Key Outcomes

This three-day course is designed for professionals aiming to gain a competitive advantage by mastering Customer Experience (CX) strategy. With 24 hours of learning (22 hours training, 2 hours assessment), this program equips you to design effective customer journey maps, understand the benefits and drawbacks of using AI and automation for personalization, and leverage consumer research techniques like persona development and empathy mapping to create more meaningful customer connections and foster loyalty.

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Don't just guess what your audience wants. Predict it, personalize it, and automate the experience with cutting age tools.

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Meet Our Instructor

Learn from industry expert who guide you to success.

Charmain Tan

Founder of QD Academy and Engages.ai | Forbes 30 U30 Asia

Charmain is a dynamic entrepreneur, she champions sales excellence and empowers businesses to thrive. Charmain’s keen insight into sales trends and her dedicated team drive continuous innovation in the sales domain.

Lesson Takeaways

Customer Journey Mapping Fundamentals:
- Examine the core components of a customer journey map.
- Relate map components to target customers, products, and services.
- Develop a complete customer journey map.
AI & Automation Integration:
- Enhance customer support using WhatsApp AI Chatbots.
- Manage and engage leads effectively.
- Utilize AI tools (Canva, Engages AI, ChatGPT, ActiveCampaign) for sales and marketing applications within the journey.
- Explore AI’s role in personalization and efficiency.
Gap Analysis & Optimization:
- Analyze journey maps to identify possible gaps and friction points.
- Implement recommendations to address and close these gaps.
- Focus on improving overall customer experiences.
Consumer Research Techniques:
- Apply techniques like persona development.
- Utilize various journey mapping methods.
- Employ empathy maps for deeper customer understanding.
CX Strategy & Evaluation:
- Develop a cohesive Customer Experience (CX) strategy.
- Evaluate the effectiveness of proposed recommendations within the journey map.
- Assess the overall effectiveness of implemented CX strategies.

Student Testimonials

Hear from our students about their transformative experiences and the skills they’ve gained through our programs.

Had a great experience learning with professional trainer Daryl. Very insightful course and no regrets attending. A good amount of knowledge gained on AI and automation!

Joey Ng

Course Fees & Subsidies

Explore our competitive pricing and available government subsidies for eligible participants.

Full Course Fee

$1200

Tap on Govt Subsidies,
Pay Little or No Cash

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We’re here to help with any questions or support.